Forecourt Brand Initative Leader

About the position

The Forecourt Brand Initiative Leader is responsible for leading the improvement of our Commercial Fueling Experience for our Fleet Customers. This role owns the improvement and development of best-in-class experience for our CFL customers. This leader partners cross-functionally to influence the direction and execution of training, communications, operations, and ensuring alignment between strategy and field execution. This position will require the individual to work remote with 75% travel within our Commercial Fueling network with a heavy abundance in Michigan, Ohio, the Northeast and Texas.

Responsibilities

  • Strategy - Design, develop, and execute a system-wide, field-based implementation framework to help make sure our CFL experience is best in Class.
  • Organization Leadership - Own the SOP creation, partner with SSC leadership, and assisting in leading the execution of the developed material.
  • Change Management - Lead the overall change management strategy and field communications plan to support adoption and sustained execution. Partner with Field Leadership to ensure intended changes are implemented.
  • Communication Execution - Ensure consistent and effective execution of change management and communication practices. Leverage field feedback and KPI performance to continuously refine messaging and approach.
  • Rollout Manager - Partner closely with the Manager, Trainers, and Training Excellence leaders to ensure SOP meet expectations, and are being executed as intended.
  • Merchandising Partnership – Partner with Category Management, and Field Merchandisers to help improve Merchandising sets to meet our CFL customers needs.
  • Fleet and Fuel Team Partnership – Work with the fleet team to ensure we are executing intended programs in the field to meet our fleet teams expectations.
  • Brand Standards Team Partnership – Work with the Brand Standards team to ensure we are updating Operations Training Material, and Supporting tools to mirror changes needed to help improve our Forecourt experience.
  • Entrepreneurship – Review CFL competition and benchmark our standards to ensure we are executing best in class.
  • Data Review & Analysis – Partner with FPA, and Fuels to ensure improvements are helping to drive change in our performance in the field.
  • Adaptive Execution - Synthesize operational, field, and performance inputs to recommend pacing or schedule adjustments. Modify plans proactively to address risks, constraints, or opportunities.
  • Operations Partnership - Collaborate with Learning & Development, Zone Vice Presidents, Region Directors, Market Leaders, and Area Leaders on changes in expectations, and get buy in to improve our performance.

Requirements

  • EDUCATION: Bachelor’s degree in business administration, Information Technology, or related field
  • YEARS OF RELEVANT WORK EXPERIENCE: 2+ years
  • YEARS OF MANAGEMENT EXPERIENCE: 5+ years
  • Must be detail oriented with a passion for problem solving
  • Ability and aptitude to work within a cross-functional team at all levels of the organization with the ability to lead, influence and continuously improve processes
  • Able to confidently provide insights for improvement and offer innovative and vetted solutions.
  • Strong project management skillset
  • Process driven mindset and capable of prioritizing and managing multiple tasks
  • Proficiency with Salesforce or similar CRM tool
  • Attention to detail and diligently tracking key project metrics
  • Enthusiasm for supporting projects and business priorities, bringing order and efficiency to critical initiatives
  • Must be self-motivated, technologically adept, and proficient with remote work tools (Teams, on-camera, screen share, etc)
  • Stellar communication and time management skills
  • Strong teamwork skills (including but not limited to): effective communicator, proficient listener, organized, positive, trustworthy
Back to blog

Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...