[Remote] Head of Instagram Content Creation – Elite Digital Education & Creator Growth Agency Fully Remote (USA – EST preferred)
Note: The job is a remote job and is open to candidates in USA. Morgan Mace is an Elite Digital Education & Creator Growth Agency seeking a Head of Instagram Content Creation to take ownership of a high-profile Instagram channel. The role involves crafting a comprehensive content strategy, leading high-performance production, and driving measurable growth through innovative content formats.
Responsibilities
- Craft the full Instagram playbook: Reels, carousels, graphics, Stories
- Invent signature formats and creative DNA that make the brand instantly recognizable
- Map quarterly roadmaps tied directly to revenue-driving business goals
- Lock in a magnetic, repeatable on-camera persona for Natasha
- Engineer addictive Reels with elite pacing, hooks, captions, story arcs, and motion design
- Design crisp, high-taste carousels that stop scrolls and drive saves/shares
- Script + prep Natasha for high-energy, crystal-clear shoots
- Direct on-camera: energy, delivery, presence, lighting, vibe—get every take elite
- Run a disciplined, high-velocity machine: 7–21 Reels per week, 7+ premium carousels/graphics weekly, Always-on strategic Stories
- Deliver polished, optimized packages early—zero chaos
- Build bulletproof SOPs, workflows, asset libraries, and naming conventions
- Own end-to-end: ideation → scripting → filming → editing (with editors) → QC → scheduling → analysis
- Turn data into weekly creative pivots
- Obsess over retention curves (aim 30–70%+), engagement quality, audience fit, and explosive growth
- Rapid-test hooks, styles, formats—iterate weekly for compounding wins
- Drive saves, shares, profile visits, DMs, and real inbound opportunities
- Flawless weekly output hitting/exceeding targets
- Skyrocketing retention and high-quality follower growth
- Surge in saves/shares/conversations
- Smooth, predictable pipeline—no surprises
Skills
- Proven Instagram powerhouses who've lived in high-volume, high-stakes content environments (think daily/near-daily posting at scale)
- Elite short-form video editing + production chops
- Strong graphic design eye (typography, layout, visual hierarchy)
- Instinct for platform trends, cultural timing, and what actually converts
- Experience directing on-camera talent with confidence and precision
- Ability to create repeatable frameworks—not just one-hit wonders
- Ruthless operational discipline + async communication speed
- Competitive fire: obsessed with excellence, metrics, and leveling up
Benefits
- Flexible PTO, company holidays, year-end shutdown.
- Annual learning stipend + leadership development days.
- 401(k) match (U.S.), parental leave, annual retreat.
Company Overview